Auke Hempenius is Director of Creative Concepts for Golf Marketing Services. Hailing from the Netherlands, Auke is a twenty year fashion veteran. Auke has extensive background in tailored men's clothing. He owned and operated two retail boutiques, Milano's Clothier and Auke of Winter Park, which specialized in custom international designs.
Mixing his passion for fashion and golf, Auke launched AH Design, a golf apparel company and was an exhibitor at the PGA Show in Orlando. In 2004, Auke packaged his experience, personality and international flair and ventured into the golf media. He became the fashion analyst for the Golf Channel and fashion editor of Golfweek and Golfweek.com. His "Best Dressed" awards on the LPGA & PGA Tour became a hit.
Currently, he is the fashion editor for Golf Fitness Magazine and host of the Aukesphere.com. Auke was named "Top Six Super Seller" in men's tailored clothing by Daily News Record (Dec '99) and named the "Dutch Master" by the Robb Report. (Mar '04) Auke's extraordinary creativity, vision and global expertise in marketing, promotion, manufacturing and retailing along with his keen sense of the history and traditions of the game, provides a wealth of knowledge and expertise for every GMS client.
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